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April 1, 2010 • Posted by Michael Ferrari

VIDEO: Customer Convert Cuts Up Cards!

"You know that feeling when you hear about something and you want to SHOUT it from the rooftops for everyone to hear? Well, that's how I feel about this new online piggy bank/social media tool/cool new concept called SmartyPig."

Rachel Naugle of the Republic of Austin told us pointblank that SmartyPig is a life changer. As you can watch in the video below, where Rachel sits down with our CEO, Bob Wienschenk and me, Rachel has been a life-long slave to the plastic and a victim of the trappings of having a "buy now, pay later" mindset.

No longer!

Writes Rachel in her blog: "(The SmartyPig guys) really sold me on their concept of being able to set up a savings goal that I could share with my family and friends, allowing them to track my progress, cheer me on and contribute. With consumer interests their top priority, they want to encourage good spending and saving habits. My heart just melted a little bit…" Why? Because if Rachel and her husband want to take their much-deserved 10-year anniversary trip without paying for it the next 10 years, they need to start saving now.

Rachel created a SmartyPig account, set up the goal, and began making small transfers from her checking account into her Smarty Pig account once every two weeks, and then more on payday when she has access to a bit more. "I think about how excited my husband and I will be next year, relaxing on our anniversary, enjoying each others' company, and knowing that the only thing waiting for us when we get back is our kids - and not a credit card bill. That will be such a GREAT feeling," she goes on. And then to make sure she stays true to herself and her goal, she does away with her cards once and for all.

Are you like Rachel and in need of some scissors to keep you on the right path of smart saving and spending? We'd love to hear your story and see your video today!

Thanks,
Mike Ferrari, SmartyPig co-founder
@mferrari

Tags: smartypig