We have received a significant number of requests from our customers indicating they want to be able to upload/integrate their SmartyPig account into their preferred financial money management site. Well, starting today you can! SmartyPig now integrates with sites like Mint, Wesabe, Yodlee, Buxfer, Thrive, MoneyStrands and Microsoft Money. Geezeo and Rudder are coming soon.
There were two ways we could have integrated with these online money management sites. One would be to allow these sites to “screen scrape” – a technique in which a computer program extracts data from the display output of a Web page. The key element that distinguishes screen scraping is that the output being scraped was intended for display to an end-user, rather than as input to another program.
The other method would be for us to invest in an OFX (Open Financial Exchange) solution, a unified specification for the electronic exchange of financial data between financial institutions, businesses and consumers via the web. With more than 5,500 financial institutions using OFX, the specification is the most widely adopted open standard for the exchange of financial information between consumers and financial services providers.
We chose to invest in an OFX solution with one of the industry leaders in OFX technology, Access Softek out of Berkley, California.
At SmartyPig we recognize how important it is to securely manage your finances, set goals and help change the mindset of “buy now, pay later.” And being able to aggregate all your accounts in one place is a critical step in taking control of your finances.
Did we miss integrating with your money management site? If so, please let us know!
Mike Ferrari, co-founder