SmartyPig

What qualities interest you in a significant other? Do you prefer tall, dark, and handsome? Witty and intelligent? What about Frugal? While many associate frugal with “stingy” more than “sexy,” this term is making its way into many first-date conversations. Money is one of the biggest areas of conflict in most relationships, and the reason many relationships fail. This begs the question: Should we focus on one’s financial mentality first and attractiveness second?

ING recently polled 1,000 people on the words that come to mind when describing a potential blind date as “frugal.” 42% chose “boring” and “stingy,” while only 3.7% selected “sexy.” In a recent article on the topic, NY Times columnist Ron Lieber asks: “If your frugality has the potential to turn off nearly half of the mating pool, it raises a question: How best to broadcast your financial values and seek significant others who share your approach without coming off as a tightwad or a gold digger?” Lieber further suggests spinning your frugality: “I love a great bargain” and “I enjoy finding new, tasty, cheap eats.” These statements show a love of quality and a great deal.

And although a first date might not be the best place to discuss your financial portfolio, it doesn’t mean you shouldn’t move toward discussing money, as things get serious. When the time does come to get into finances, keep in mind the fantastic addition SmartyPig goals are to any financial plan. While frugality might not top everyone’s list of attractive traits, saving for an exotic vacation, a new car, or a down payment on a home, are exciting aspirations – and dreams that can be shared. Add to it 1.75% APY and cash back of up to 14% from many popular merchants, and you’re displaying a level of common sense absolutely worth lusting after.

Wishing you successful saving!

Sarah Foss, SmartyPig’s Media Mad Woman
SFoss@SmartyPig.com